The abbreviation Inspo stands for inspiration and is often used with the #inspo in various influencer postings. In many cases, this hashtag is used when the influencer wants to highlight a deep meaning or special creativity with their content, this can be done through an
IGTV,
reel or image. With the #inspo, the post appears in the inspiration feed of many followers, which increases the engagement for the corresponding post and the influencer increases his reach.